Takasago, one of the world’s top five flavor and fragrance companies, launched its India manufacturing facility at One Hub Chennai. The facility, with a manufacturing capacity in excess of 10,000 tonnes per annum, is a part of the company’s aggressive expansion plans for India. For more than 95 years, Takasago has developed flavours and fragrances for some of the world’s most successful food, beverage, fine fragrance, household and personal care products. Takasago has a strong research and development (R&D) that creates the most prestigious, effective and innovative flavours and fragrances. The fact that Ryoji Noyori, director, Takasago, was awarded a Nobel Prize in Chemistry in 2001 is a testimony to the cutting edge innovation at Takasago. The increase in the personal disposable incomes of consumers, increased confectionery and bakery sales and higher preference towards personal wellness products has raised the demand for flavour and fragrance products in the country. The growth in this segment has been largely led by such factors as growth in demand from the young population and a rising preference towards premium fragrance and flavour products.